Insufficient documentation on how to build Rockcraft's documentation
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Issue body
### Request type
Fix
### What needs to get done
It's currently not possible to build Rockcraft's docs website [as described here](https://documentation.ubuntu.com/rockcraft/en/latest/tutorials/node-app/). The reason is, the article makes assumptions that a contributor understands how to get the environment setup.
Here's what one would get when running `make installdocs` from the `docs` folder:
```
$ make installdocs
. env/bin/activate; sphinx-build -M installdocs "." "_build" -q
/bin/sh: 1: .: cannot open env/bin/activate: No such file
make: *** [Makefile:49: installdocs] Error 2
```
Would be nice to have clear instructions on how to build the docs in a fresh environment. For example:
- Repo to clone
- Any particular branch to use?
- Which tools are required to build successfully? What needs to be installed? How?
- Where should the `make installdocs` command be run from?
In time, why not add a section to this page detailing how to propose your changes in a PR?
Thanks!
### Documentation location
https://documentation.ubuntu.com/rockcraft/en/latest/how-to/documentation/build-docs/
### Additional information
_No response_
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